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[Rae Ann]

We never stopped cultivating powerful consumer connections. We never stopped identifying ways to be a better retail partner. And we've never stopped evolving our culture as a team. This momentum is the very fuel that drives our reason for being to make you better by delivering performance solutions you never knew you needed and can't imagine living without. This is Under Armour. And as I look to the future, I've never been more energized, confident and excited about what is ahead for us, both as a brand and as an operator.

Let me make it easy. You're trying too hard to make something out of nothing. It's just a flipping check in a jersey, not a guns up. It doesn't signify anything?Under Armour has gotten some things right. Navy's Midshipmen Uniforms? Oh hell yes . And the navy and gold comgination with the stripes across the chest ? Yep, looks terrific. Someone took some time and effort to create something freaking beautiful. Notre Dame's new uniforms through Under Armour? That's pretty much uniform perfection . Or how about Northwestern's big stripe through the middle of the jersey? That works really well .

My biggest gripe about Under Armour is that I fail to see any direction with where the uniforms are going. I see no underlying theme with the military sort of uniforms. I see no underlying theme with the Lone Star Pride uniforms. Every year, someone tries to think of something that relates to those themes, but every single time, I feel that Under Armour forgets what is supposed to be the focus of each and every uniform. The double-t. That should be the focus each and every time that a uniform is created. You have to have an anchor and I'm positive that Under Armour hasn't chosen an anchor, if they have, then I have no idea what it is.

Next, the stripes, which are intended to look weathered (or at least I hope as it arrived this way). I'm guessing that on the standard jersey, they wouldn't be worn. Those stripes are bold and you could use them in a variety of colors, from red and black to black and white. What about black and white on a red jersey. OMG, that's some uniform porn right there. Have that bold stripe wrap around the jersey? That would look simply beautiful. And I've got no problem if this is a design element that is being used with Northwestern and Navy. It's a really unique design element that no one has used.

It wasn't enough to just not like them, I wanted to know why my eye didn't agree with the design. I took the time to learn about design, albeit the education was very crude and on my own, I still took the time to figure this out.While Williams provides the soundscapes for Lewis' words for the first three tracks, worthy beatmakers can download the sound stems from the naturalbornhitters/ site and make their own Gametime masterpiece through a special app , that if chosen will be featured on an upcoming commercial break during the NFL's Monday Night Football show for an Under Armour TV spot.

where one's clothing and accessories provide better information on heart rates and sleep quality.Paul Fipps: People move fast in the digital world. They get more information, have more choice, and find more deals. A downside to all of this information is people are bombarded with messages from companies that do not understand them. This happens everywhere in the digital world: on our mobile platforms, social platforms, and on the web. At Under Armour, we believe you need to approach consumers like a hotel concierge who deeply knows his or her guests. A concierge knows all of your preferences and the context.